Guangzhou International Toy & Hobby Fair
6 – 8 March 2020 Shenzhen, China More information

About Guangzhou International Toy & Education Fair


The first Guangzhou International Toy Fair was launched in 1989.  The scale of the fair has expanded almost 10 times over the past quarter century.  It has attracted many multinational and domestic corporations’ attention, the exhibit space has reached 100,000 sqm of exhibition space in 2018, concurrently held with Guangzhou International Stroller and Baby Product Fair. This is your must-attend sourcing event to meet buyers, manufacturers, distributors and suppliers in the industry at Guangzhou Poly World Trade Expo Centre.

Facts & figures

Exhibition date 8 – 10 April 2019
Exhibition venue Poly World Trade Center Expo
Exhibition space 100,000 sqm* (2018)
Number of visitors 56,549* from 76 countries & regions (2018)  
Number of exhibitors 1,105* from 10 countries & regions (2018)

* included 9th Guangzhou International Stroller and Baby Product Fair figure

Special zones

Pre-school Amusement Play-set Zone

Exhibitors from all parts of China demonstrate various kinds of pre-school amusement play-set and playground facilities, which lead a remarkable success of popularity.

Animation and Character Licensing Zone

Innovative breakthrough always brings new ideas to the toy industry, and offers enormous benefit to animation and licensing business. Animation and Character Licensing Zone is a meeting place for aggregating many new and well-known brand licensing leaders.

International Zone

Each year gathers overseas exhibitors from different countries to showcase their creative, innovated products with high quality. 

Product groups

Product groups
Animation licensing and licensed products
  • Animation character licensing
  • Licensed products
Hobby models
  • Die-cast models
  • Miniatures
  • Model kits
  • R/C toys and models
Pre-school items and equipments
  • Educational tools
  • Pre-school amusement play-sets
  • Pre-school learning systems
  • Brain-training and educational toys
  • Construction set and blocks
  • Doll, plush and soft stuffed toys
  • Electronic and electrical toys
  • Inflatable toys
  • Outdoor sport toys
  • Wooden and paper toys

Visitor profile

Visitor profile
  • Importer/ Exporter
  • Independent retailer
  • Wholesaler & distributor
  • Chain store and department store
  • Hypermarket/ Supermarket
  • Import/export agent
  • Franchising agent and franchisee
  • e-tailer
  • Licensing agent
  • Educational institution

Take part in Shenzhen International Toy & Education Fair now

For exhibitors

All information about your presentation at Guangzhou International Toy & Education Fair.

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For visitors

Tips for arrival, stay or opening hours can be found here.

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For journalists

Here you can find your contact as well as press releases and photos for download.

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